Once you’ve tasted authentic, regeneratively grown and naturally cured foods, which are rare and hard to come by these days, you have a deep appreciation for the natural processes and all it can provide.

Industry veterans Daniela + Chris Jensen saw first-hand the shortcomings of our food system - how it prioritized cost savings and speed over the quality of food. Knowing there was a better way, they and longtime friend and colleague, Sotiris Kitrilakis, set their sights on The Big(er) Picture.

When you sweat the small stuff, don’t cut corners, and work with nature - she gives back abundantly. They leveraged longstanding relationships with small, regenerative farms in Greece and Turkey to build a supply chain that dreams are made of.

Sotiris, an expert on the art and science of fermentation, has made a career perfecting high-quality products (you may know him as the founder of Peloponese and Mt. Vikos). And just like that, Big Picture Foods was born.