New Sprout was founded in 2011 by Alan and Jill Rose. After successful careers in corporate consulting and the public school system, it was time for a change. Like many others, we had been made aware of the importance of clean food and a local food economy. Inspired and challenged after reading works by Michael Pollan, Wendell Berry and others, they decided to make a difference, and started a produce farm in Asheville, North Carolina. Though they brought with us lessons learned from personal growing, the first steps included recruiting talent with experience growing produce on a larger scale. Additionally, they have received support and invaluable guidance from the fine folks at Appalachian Sustainable Agriculture Project and Carolina Farm Stewardship Association.