Toms Juice was founded by New Zealander Tom Wright in New York City to fill a gap in the market for truly fresh, single-ingredient juices delivered in reusable glass bottles. Frustrated by the abundance of heavily processed juices packaged in plastic, he launched Toms Juice in 2019, combining his background in fashion and design with a commitment to environmental responsibility and clean ingredients.

The juices are crafted with simplicity and quality in mind: cold-pressed, organic, single-flavor blends like mandarin, celery, grapefruit, or beet-ginger-lime, prepared fresh and bottled in glass. The brand emphasizes a minimal supply chain and sustainable packaging with a bottle-return incentive program that encourages reuse.

Toms Juice has grown from a local East Village storefront to being featured in fridges across New York City, while staying true to its ethos of freshness, thoughtful design, and ecological awareness.