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The Matzo ProjectThe Matzo ProjectEverything Matzo

5.5 Ounce

A super-snappy, extra-sturdy, crazy-versatile snack that goes with every single thing we've tried to put on it. (Not exaggerating). Kosher, vegan, nut -free, dairy-free, all-natural. Surprisingly delicious (without that cardboard quality of other matzos).

Why Matzo Project is not Kosher for Passover

"We are kosher, but not kosher for Passover. It's actually not an oversight, we have chosen to not get the "Kosher for Passover" certification because we want our matzo to be a year-round cracker and not just for ritual use. We're a small-batch company and we make our product with clean, simple ingredients in a completely kosher bakery...which was a feat onto itself. Those looking for the "K for P" certification have plenty of other options for the holiday...and they can eat ours the other 51 weeks of the year!"

Local
Soy-Free
Nut-Free
Dairy-Free
Vegan
Vegetarian
Kosher
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The Matzo ProjectThe Matzo Project

Brooklyn, NY

Summer Camp friends Ashley Albert and Kevin Rodriguez set out to bake a new take on the culturally beloved, but traditionally flavorless box of matzo. Instead, they got a super-snappy, extra-sturdy, crazy-versatile cracker that goes with every single thing they've tried to put on it.

Ashley had been tinkering with the idea of updating matzo for nearly 20 years and casually mentioned it to Kevin when they were chatting about him making a change.

Kevin went out and bought a bag of flour that afternoon and began experimenting in his kitchen...the two would taste test Kevin's recipes while Ashley starting sketching out plans for The Matzo Project’s branding and packaging. That work led to their muse - the grandmother on their box - asking “WOULD IT KILL YOU TO TRY SOMETHING NEW?”.

After selling out their first trial batch in a single day, the two friends moved out of their tiny commissary kitchen and into a larger Kosher bakery in Brooklyn to take their unleavened show on the road.