Bragg Live Foods was founded in 1912 by health advocate Paul C. Bragg, who believed that wholesome, quality foods could help people live more vibrant lives. His pioneering spirit led him to open America’s first health food store and begin producing Bragg Apple Cider Vinegar, launching a movement for natural wellness that continues today.

Bragg products, including the original apple cider vinegar with “the Mother,” are crafted by fermenting fresh-pressed organic apples naturally and allowing them to transform into tangy vinegar through time-honored processes. The company remains dedicated to simple, ingredient-driven formulations and stands tall as B Corp certified, living up to the highest standards of social and environmental responsibility.

For over a century, Bragg has stayed true to the vision that what we put into our bodies shapes how we live. Their products are not just pantry staples; they are rooted in a century-long commitment to empowering healthier, more conscious living.